Heineken made history in 2023, advertising alcohol-free beer in the Super Bowl for the first time.
Heineken ran the numbers and said, no.
Heineken took a look at.
Heineken said no, thanks, goodbye.
Heineken augmented reality; this is something called "Magic Mirror" that was on display at the Time Warner Center.
But yeah-- Heineken 's like the best pairing.
We own Heineken .
I first bought Heineken in 1986.
And Wall Street-- and Heineken is 51% controlled in shareholdings by the family.
I visited Heineken in St.
We still hold Heineken , despite that.
clients like Heineken and others.
I believe your father drank Heineken .
But we all know that with Heineken , and we kind of give that a pass, right?
25% of the profitability of Heineken was from the United States.
They sent a letter to Heineken saying we'd like to take you over for a very high price.
We own 50% of United Brewery through Heineken .
Why don't you make something like Heineken ?
Lately it's been a big hassle Heineken and Newcastle To make sure he's fitting in and living large
So you're not going to get that Heineken problem, especially with so many hoppy beers being made these days.
I was like, "Heineken ."
So it's like Heineken , which makes sense.
And Peter was like, you drink Heineken ?
There is a really fantastic commercial from about a year ago that I think Heineken put on, where it showed two very different people, what the audience knew to be very different
Because, like, Heineken was always there.
My fraternal twin brother, who's a marketing executive at Heineken , and my older brother, Rajiv, is a pretty successful stand-up comic.
and even the CEOs of Miller, Coors, and Heineken .
And I said, well, Heineken makes pretty good Heineken , and I'm doing something different.
They only have one dish, and the only thing you choose is Heineken or soda or tea.
Duncan is lying down with Heineken in his hands.
So you will have noticed the head of Budweiser does not go and shoot the head of Heineken in the face, right?
My dad, for whatever reason-- and I still haven't talked to him about this, even though it's in the book-- he would get Heineken in the house.
I'll give you an example of this, and it is sort of an interesting one on many levels, but it has to do with Heineken .
And of course, what do they do, well, they lob a takeover offer to buy Heineken .
And they were all like, "Bud, Bud Light, Miller, Miller Lite, Heineken ."
To follow that up there, I just watched a video on YouTube about how Heineken is sponsoring some type of musical turnstiles, which a guy had an idea about,
He is the chief creative officer at the world's largest advertising network, and he's worked on projects such as M&M, Mars, Heineken , and Dos Equis, and Unilever.
He can be lying on his couch with his Heineken
If you've tried Beks, you've tried Heineken , you've tried Coors, you've tried Budweiser, not that
Your Coronas, your Heinekens , your Budweisers, your Coors, this is all one style.