How to pronounce“sumo”in English

So sumo gives you exponential power because you're leveraging the sumo's assets.

And the sumo wrestler charges that they cried agave cried a guy moved to the side and kicks the guy in the teeth and knocked out

they take their sumo wrestlers and on national TV-- and guys this is a video.

As one of the sumo wrestlers for the heart and soul of the future of the web.

I like sumo because sumo is a warrior contestant.

Versus the sumo, when you're competing, you have this guy on your side.

So that's the sumo versus the gorilla.

So that is the sumo advantage.

He's exceptionally well-built for sumo.

So when we talk about "The Sumo Advantage," I'll explain why I use the term sumo.

So I use the term sumo and advantage for a couple reasons.

And that's where a sumo line works well.

And he goes with a sumo, he'll be here.

But they weren't leveraging the sumo to help compete with Google.

I gotta pull out the Sumo, I'm sorry.

So this is what the running sumo looks like and the concept of the running sumo which is pretty dramatic footage.

This guy's built great for sumo wrestling but he's not built for running.

it's almost like a big sumo wrestler in the sky, and you have to tackle this thing to the ground.

And I constantly say it's the two biggest sumo

Now, sumo versus gorilla, we're all familiar with the term, let's get the 800-pound gorilla in the space, or that is the 800-pound gorilla.

When you're talking about investing in a sumo, in a BD layer in a partnership, you can't look at ROI over a one-year period.

is this guy is actually one of the champion sumos.

You know, it's come from the sumo wrestler, the boxer, and the karate guy to a fairly different image.

But then I'm reading about him picking up a 350-pound sumo wrestler off the ground.

In this case, Google would be the sumo, of course.

That question may be-- the partner and I refer to it as the sumo-- may say, what would a relationship look like?

Absolutely there's no way we would have gotten it done without leveraging the sumo in this space.

I won't pull up all but I gotta pull up the running sumo.

In Japan they do all kinds of interesting stuff and having their sumo wrestlers run down the street and video tape them, it's one of the interesting things they do.

stories that's in the book had to drive around New Jersey looking for sumo wrestlers outfit for for one episode of

So every year, they take their sumos, and they run them down the middle of the street on national TV, and the reason this is helpful

the Philippines and they would they would duel on the playground they would sort of square their legs almost as if they were sumo wrestlers just about to

So if we go back to the other slide-- other way-- the first fight with the sumo wrestler versus the karate guy,

names, and crack dealing, and sumo wrestlers, and cheating teachers, and nonsense.

And usually this is I'm talking from the perspective of a smaller company partnering with a sumo.

So now when you're going to market, you're taking the sumo who's standing behind you, and you've got all the assets of the sumo.

And so of course then you get to compete, and you're leveraging the sumo's power.

This comes every year in japan, they have the running of the Sumos and these guys are built, these guys are built exceptionally well for sumo wrestling but they're not built

Risk, you can mitigate some risk as you go to market by leveraging the assets of that sumo.

Better platform for disruption, certainly if you're in a space where you want to disrupt leveraging, again, the weight of the sumo to help

And so others will ask often, well, how do you identify a sumo?

Sumo. Sumo oranges. Sumo citrus.

The balance in that sumo citrus.

around the kitchen, they're like bumping into stuff, you know, and it was, it was like watching guys in sumo suits cooking.