Nir is a bestselling author and a leading thinker on psychology of the behavior of change and human potential.
Nir joins us to discuss his book here, "Beyond Belief," which reveals the hidden assumptions you carry,
Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business.
Nir has previously taught as a lecturer in marketing at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford.
Nir is the author of two incredible behavioral science-focused best-selling books, Hooked-- How to Build Habit-Forming Products, and his latest book,
Niro-- they're not supporting actors.
Nirali, we are very honored to have you here.
Nirali Shah is an artist, writer, social worker, and a meditation teacher.
Nirvan. That's me. What did you go there to buy?
So Nir , like I said, it's my pleasure to welcome you today to Google.
Some Nirvana going. I remember the first time I learned a power cord from a teacher.
or Nirvana, or Rage or Nine Inch Nails.
De Niro doing the classic, the American-Italian mobster.
So Nirvan posted this film on the internet on April 9, 2012.
Managed Nirvana when Never Mind came out and Bonnie Rate when she won her four Grammys. Did PR for Kiss Electric like
And today we have Nirav Tolia, Stanford graduate, co-founder, and boomerang CEO of the social media company Nextdoor.
You got De Niro, you got young Pacino.
see the Robert De Niro character, he's still good at making money, so they let him return to normal life. But then you get that brilliant scene when all of the,
And with Nirvana and the music scene that we came out of, it seemed like most rock music was really lame in the 1980s--
to be your nirvana.
When we had De Niro there, it was much easier because we know, OK.
That is to say nirvana of the Four Noble Truths, only the third is really real.
Then comes Nirukta, or how to put sounds together to create words.
Does anyone like Nirvana?
This is Nirvana, taken up on Haight Street, before Dave Grohl was in the band.
And left Nirvana because he wanted to be a rock star and Soundgarden was bigger than Nirvana at the time.
And Robert De Niro is a patient who has anger issues.
And Robert De Niro goes ah, good idea.
And Robert De Niro goes, yeah, yeah, I do.
What happened next inspired Nirvan's short film.
I'm Nirvan. Caine Monroy.
I think Nirvan sold over a million copies.
of thousand tickets but Nirvana you know never mind sold 10 10 million records so it's you know more than 30 times bigger
I'm very excited to welcome Nir Eyal today.
I think that's the Nirvana fallacy.
And has it become this nirvana?
And if anything was mentioned about Nirvana, Tegan was allowed to have that and put it in her room.
He's like our Robert De Niro, our internal Robert De Niro.
And then there was like Nirvana thrown in there or whatever, you know.
There's the meditation on this Nirvana lyric.
Just a little bit of background on Nirali.
So please join me in welcoming Nirali Shah.
You can contact her at www.niralis.com.
particularly at this level in Niri, as you pointed out. So, did you have anxiety about that? Did you did were there moments when you thought I'm out
You could roll in and see Nirvana or Soundgarden, Tad, et cetera, live onstage.
And when it's Robert De Niro, it also makes it a little bit more difficult.
We haven't got to Nirvana yet, but we're trying to get there along the plateau of productivity.
if you're younger maybe Nirvana is like a touchstone or if you go hey let's do singer songwriter stuff there's like Dylan and Cat Stevens and all this other
We've now reached a nirvana of democracy and capitalism.
innovator because he really I mean Nirvana did you know change the culture of rock and roll overnight. There was