How to pronounce “effacing”(noun) in English

some don't; some are modest and self-effacing, some have big egos.

Or maybe they're too modest and self-effacing and they're saying "we" when they really mean "I?"

And then the last objective, and I think Eric has being very, very self effacing, and this is the Google message, which I say everywhere,

But luckily, I had seen it, and he is charming, absolutely charming, and he is self-effacing and a very talented man.