Yeah? So Corey actually started that for his friend from Boston College named Pete Frates, who has ALS. Corey was this larger than life guy.I said, Corey , this should be a book, but this should be actually a community where you can come together, share what you want to do,
and he does his own makeup, but then how would you adjust this to be a different cat then? That's an awesome question, Corey right there. Um and yeah, so we we really focus on that kind of thing. U making sure all of the makeup is set. Uh
knowing that people are still going to continue to go to the mountains, but to have the good training and allow people to have better skills. Corey was over on Everest this past year, and he had an issue with health in 2012,
noble, the most steadfast people will end up fairing the least well. Corey was pelted with questions, none of which she could answer.Instead, she posed a particularly plaintiff query herself.
We just started talking about like, if and how this thing could go on to the Internet. So. Corey : Yeah, you know and for me, it just sort of made perfect sense. My immediate reaction was more aboutlike, you know, wait a second why do a group of guys in England get to decide what world records should exist and
happening. Then we can begin to tell you about the book and tell you about some more amazing records. Corey : You know, what we need to do is audio.Dan: Mm hmm. Corey : Will this audio work do you think?
>Nick: Yeah. Corey : Plug that in? Cool. Sounds like it's going to work.Dan: All right. So yeah. That's, that in a nutshell is
come and speak at Google. So. We can. Corey : Do you want to talk about where the book came from and-- Dan: Sure. Yeah, so as this thing grew. I mean, we'vehad, you know, we're still a very small team. We only have 7 people in New York City. We have some funding.
videos for other Nsync aficionados to challenge. Corey : Google aficionados. Dan: Google aficionados. The book is filled with a lot of world records. I think you guys are getting thespirit that we're much more open than any other world record organization. We'd like to try to not judge people's categories. Our very simple rules are that your feat
person little think that's kinda a beatable one. Corey : Yup. Dan: Yeah. You want to choose a favorite?Corey : Yeah, well we have a we did a project with Weiden+Kennedy up in Portland and they set an amazing record. I have to find
Corey : Yup. Dan: Yeah. You want to choose a favorite?Corey : Yeah, well we have a we did a project with Weiden+Kennedy up in Portland and they set an amazing record. I have to findthe exact language, but the longest office chair chain pulled by a motorcycle. So they have a motorcycle, a bunch
a bunch with charities. I guess we can pull up the Livestrong. Corey : Dan: We've done a partnership, there we go. We've been doing apartnership with Livestrong for the last year plus.
This in this kid is a shredder. {Video plays guitar riff music] Corey : He's showing his set up there.Dan: There he goes. There he goes. Oh yeah.
Dan: There he goes. There he goes. Oh yeah. Corey : All right. We're going to skip ahead. All right. You get the idea.Dan: But are any of you guys guitar hero experts/rubix cube solvers?
Michael Jackson's song "Beat it." Corey : It becomes an endurance challenge for a four minutesong. Very sore facial muscles.
that inspired two guys in Australia to step up and beat the world record. And then, they. Corey : An equally entertaining video.Dan: There was some controversy in their attempt because one of the guys on his run gave a quick high 5 to a passerby and there was headed debate
and people are creating new categories every day. Yeah, so we're seeing a lot of fun things.. Corey : Should we leave-- Nick: I think you have five minutes or so. Can you take some questions?Dan: Sure. And then we're going to get you guys to set a world record. We have one we'd like for you guys to set.
3-month period. So yeah, we do live events, but the core of our brand partnerships are digital. Corey :We debated the non-profit thing for a while and I think I read musicbrainz.org. It think they are The non-profit around music. Andthe guy was saying he was going to try to go to conference and needed somebody's couch to sleep on. We said alright, we can't do that. We need to be able to feed
trying to create a culture based around, you know, world records that are truly raising the bar of human achievement in some manner. Corey : I think there's also something to be said for in a lot of ways one of the main differences between us andGuinness is that those are Guinness' records. That's their body that they kind of sanctioned this is the record they want people to break. And I think our model
Dan: All right. Let's do it. Okay. And who has are you going to shoot that on your phone. Corey : I can, yeah. Tell them they'll get a world record holder patch if they participate.Dan: And we need a word..
Dan: And we need a word.. Corey : Yeah, we need a term to search for. What's the name of a conference room in here.Have any clever? Dan: Hi Michael.
Have any clever? Dan: Hi Michael. Corey : Rusty badger or something like that?Male #3: There's a Dirty Harry.
Male #3: There's a Dirty Harry. Corey : Dirty Harry? Dan: Dirty Harry. Do you guys want to do that?Nick: How about we do a word .
Dan: There we go. Corey : Good suggestion. Dan: There we go.Corey : It's your record so I'm ready. So what are we searching for? The meaning of Google spelled mathematical way?
Corey : Good suggestion. Dan: There we go.Corey : It's your record so I'm ready. So what are we searching for? The meaning of Google spelled mathematical way?Nick: Or just, yeah, search for g-o-o-g-l-e.
Nick: Or just, yeah, search for g-o-o-g-l-e. Corey : Okay.. Dan: So let's wait until we have, yes.Corey : I'm ready to go.
Corey : Okay.. Dan: So let's wait until we have, yes.Corey : I'm ready to go.Nick: Dan: Okay. We're here at Google San Francisco trying to
Dan: Okay. Yes. The most people to simultaneously Google the same thing at the same time. Corey : Everyone ready? You want to count us down.Dan: Let's make the Googling happen.
Dan: Let's make the Googling happen. Corey : 3, 2, 1 -- go..Dan: See? Some of these -- let's see some screens. All Right, googol, googol, googol, yes, this is looking
Dan: Lots of screens. Oh yeah, this is looking good. Corey : Dan, you need to search, you need to search, your 16.Dan: Oh, okay, hold on.
Dan: So there's the spirit. Corey : So there's 17.Woo. Corey : Congratulations. Dan: So we're going to wrap up, but that's an excellent question that was asked. How do we know this is an
make the Internet wonderful. So thanks for coming. And we'll stick around if you guys have any more questions. Corey : Come get a patch. A world record holder patch.Female #3: Oh, wow.
Cynthia: So without further ado, you know, I'm sure you have heard enough of my speaking, and let's hear Corey give his talk. Corey : Thank You Corey : You know, I started working in restaurants right after I graduated High School.And that was in 1995, I was 17 years old. So I've been working in restaurants for 15 years. Now when you work as a chef in a professional
Not exactly the kind of reassurance I was looking for but. Corey : Anyway I mustered up enough bravado to come down here and I'm really glad I did, because seeing the campus is really amazing.And being able to see it firsthand I think is a pretty unique opportunity.
Cynthia: When are you opening your new restaurant? Corey : Well we're in construction right now. And I'm not sure if anyone has ever remodeled a house or been involved in any kind of construction. It's one of those things that, sure we havea target date. We're supposed to get the space back in the end of June. But you know we fully understand that there
What are the cross streets again? Corey : It's on the corner of Howard and Hawthorne.Google Maps. Cynthia: Any other questions?
Cynthia: The question was, are you taking reservations now? Corey : No actually, the last thing you want to do, the worst thing is to accept reservations and not be able to honor them. So we'll actually open the book up a monthbefore we open. Once we get the space back.
Cynthia: The question was about the very nicely prepared videos and whether that was going to be available free for publicity. Corey : Well we actually took those videos in my apartment last week for this presentation.So we're not that organized yet.
Cynthia: Are you able to talk about the menu yet? Corey : Sure. Absolutely. The concept is -- there'll be two menus. A tasting menu and a la carte menu.And the tasting menu will change whenever it needs to whether it's based on availability or just being inspired to change it. It's not gonna change on a schedule.
Cynthia: The question was favorite restaurants. Corey : Well that's kind of a loaded question cuz I have a lot of friends out there.Corey : Surely in the Napa Valley, living up there, there's a restaurant called Redd.
Corey : Well that's kind of a loaded question cuz I have a lot of friends out there.Corey : Surely in the Napa Valley, living up there, there's a restaurant called Redd.It's owned by Richard Reddington who is a close friend of mine and for me, sitting at the bar and having some bar food there is something I used to do very regularly and
Cynthia: The question was whether Corey considered wine pairing when designing the menu. Corey : Well actually there's a sommelier you know who'll work on that.And our restaurant is definitely a food driven restaurant.
Cynthia: The question was whether there's a plan to offer cocktail offerings. Corey : We're gonna be a wine focused restaurant. And there's many reasons for that.I think that for the style of food that we do, wine just works better than high alcohol spirits or distilled spirits. And the other thing is we don't have a traditional
Cynthia: Favorite go to's for comfort food. Corey : Comfort food. Certainly Asian food is a big part for me.And comfort food is I think just what you grew up eating in your house, I think that's the ultimate comfort food. For me, I haven't lived with my parents in
And why did you choose San Francisco? Corey : I actually did consider one of those locations you mentioned which was New York.I lived in New York for many years. My family is, the family that I have in the states live in New York. And at first it was something I went back
And it was hard to justify losing those relationships to go to New York. Corey : Well you know that's kind of a question that I get asked pretty often.
And it was hard to justify losing those relationships to go to New York. Corey : There's so man -- well there's a lot of things actually.
And it was hard to justify losing those relationships to go to New York. Corey : Well, for our case, it's a little bit different than someone like Michael Mina.
And it was hard to justify losing those relationships to go to New York. Corey : Well you mentioned kind of these impromptu dinners that are coming up.
And it was hard to justify losing those relationships to go to New York. Corey : You know, that's a, that's something that's pretty relative.