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Well, for B2C and B2G, China is stronger.
B2C stands for business to consumer.
All the customers are consumers.
been b2c Investments um and I would contend that there may be some very interesting b2c models but that the most interesting area is really B2B to see
So for B2C and B2G, China is stronger.
So startups doing B2C space can access data much easier.
But in B2C and B2G, Chinese companies are actually very strong.
economy on the B2C side is going to explode from about $13 or $15 billion today to $335 billion dollars,
This is the B2C side of sharing, and we'll talk about later what happens if you transpose this model of sharing goods and services and assets
back to basic b2c back to China year 2002 how are you going to buy
And it works great for B2C as well as B2B.
Let's look at some example the B2C space, where Chinese startups is stronger.
They're not in the b2c business-- business to consumer.
Sales strategies can vary dramatically between B2C and B2B, from quick, emotion-driven decisions to complex, multi-stakeholder processes.
But our main business model would be B2C, direct to customer, through e-commerce website to various e-commerce channel, so they can
So we invest in b2b and b2c, but have this lens of holding people at the center of everything we do.
education through their smartphones is that the b2c ad tech solutions are really really growing because they
I want to just talk a little bit about B2C space in China, where you can access much more data.
Another takeaway is that if you are working on B2C or B2G space, actually you can learn a lot from China's practice,
So Chinese unicorns actually applying this interesting growth strategy in B2C space to B2B, because B2B in China is so hard,
they need to think clever ways to get into the B2C space, to accelerate the adoption.
And also, for B2C and B2G industries, US startups can learn from China's success.
It's always confused me whether Intel's a B2C or B2B company, but let's just claim it's a B2B company for now.
And I think that whether it's going B2B or B2C, like, the traditional business models, whether you're for-profit or non-profit are very different in education.
I mean, obviously the B2C, that sales can be on the spot, it can be just a phone call or money that is going to be moved
But the actual brands that are known are all our b2c brands.
But, for a B2C, it's very hard to patent a lot of stuff.
If you're sitting there building like a B2C company, 18 months in and you still don't have $1 of revenue, I'd be like, that's a little bit not a lot of progress in a short amount of time.
He said, whether you are B2B or B2C, it's always P2P, which is whether you're business to business or business to consumer,
But I think one that is important that could resonate with also us as B2C customers here, would be how do you deal with the rise
Because B2B is tougher, they tried harder in B2C and B2G.
So actually, this is similar to the B2C growth strategy, where Google provide free services for consumers,
So in China, investors used to seek B2C growth, which is more like exponential growth, where in B2B space is harder.
Let's just say, maybe unlike the B2C, B2B thing, there was never confusion of who was Intel and who was Nike,
And for this, it's absolutely B2C, it's emotion-driven.
They are businesses solving important problems for individuals, B2C companies.
And also, in China, B2C has higher growth and more data.
I don't care if you're in the B2B world, the B2C world, the C2c world, or the A2Z world.
They cut back, famously, B2C, back to China.
So, you know, Nike's a B2C company.
At the end of the year last year, we quickly switched consumer segments to B2C, and we were able to do about 42%
corporates from a commercialization standpoint, acquiring customers that are B2C and hiring.
How do emotions fit into how customers decide, both in B2C settings and in B2B settings.
Yeah, this is a challenge that we've had to grapple with for a long time because I've done a lot of B2B journalism and B2C journalism.
So in B2B space, US startups are stronger, where in B2C and B2G, Chinese startups are stronger.
Now Chinese companies are looking at B2B space more, because you couldn't have such big growth in B2C anymore,
So secondly, US startups can learn from China's practices, especially in B2C and B2G spaces.
And basically what we were doing is we were working with lots of different companies, a wonderful variety of companies-- products and services, B2B and B2C, domestic and international,
and how difficult a problem it was, that the minute we started going to the end user, and we started going to B2C,
Yeah, for example, Cumplo, a company in Chile that we read a case about, that company started off as a B2C lending company, but
And then boom, the pandemic happens, and you have to add B2C into that portfolio.
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