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just this compliance thing to a cost reduction thing to a risk reduction thing to actually something that might really help drive innovation, drive growth of their business, be a source
of future revenues and competitiveness. Dupont, the chemical company, is an example of one that actually set a 6 billion dollar revenue goal by 2015 for products that are built around
sustainability. A lot of you are probably familiar with the ads for Ecomagination by GE. They have been so successful, that originally started as a marketing initiative where the
Listen to native speakers pronounce “6 billion dollar” in real conversational contexts with synchronized timestamps and subtitles.