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How to pronounce "its" in English

its is pronounced ɪts. Hear authentic native speakers pronounce it in 268,556 clips with synchronized subtitles and timestamps below.

ɪts

ITS

Primary stress: ITS

Accent:
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IPAɪts
SayITS
SyllablesITS
Hear it in contextUS
10:31
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Often Confused

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Linguistic Pronunciation Masterclass: “its”

Phonetic mechanics, syllable architecture, and conversational cadence

ɪts

Syllable Architecture & Stress Distribution

Syllable 1Primary Stress

ITS

Elevated pitch, sustained vowel length, and full acoustic clarity.

As a single-syllable word, "its" receives full primary stress when spoken in isolation, though it may take a reduced weak form in connected speech when acting as a function word.

Common Pronunciation Traps & Learner Mistakes

⚠️ Single-Syllable Vocal Energy & Vowel Articulation

The Trap: Single-syllable words like "its" carry primary acoustic prominence in isolation, but can be swallowed in rapid connected speech.

How Native Speakers Say It: Sustain vowel clarity without rushing into the trailing consonant. Elevate pitch slightly when "its" carries the primary contrast or new information in a sentence.

Connected Speech & Natural Conversational Flow

🔗 Consonant-Vowel Linking (Liaison)

When "its" is followed by a word starting with a vowel, glide the final consonant into the opening vowel (e.g. "its is" sounds like "its-iz").

⏱️ Stress-Timed Rhythm

In natural sentences, avoid over-stressing "its" unless it conveys the core contrast or focal point of your message.

Authentic Spoken Quotes from Native Video Context

Verified Transcripts
“its standard deviation. And in a normal distribution, 95% of the data fall within two standard deviations from the mean.”
— Native SpeakerWatch clip
“Its surface is patterned with tiny grooves that act as nucleation points for the first crystals to start to form.”
— Native SpeakerWatch clip
“Its green blobs attract red ones and yellow ones attract the purple until another shape yet again snaps into position.”
— Native SpeakerWatch clip
“- Its blast pressure is over 100 times greater than the peak pressures that are produced by gunpowder.”
— Native SpeakerWatch clip
“Its outer shell is a single electron away from being complete, which would make it perfectly stable.”
— Native SpeakerWatch clip
“Its first sale was to Mason and Hanger in 1956, who used it to assemble atomic bombs.”
— Native SpeakerWatch clip
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IPA:ɪts
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Target Phrase:

its standard deviation. And in a normal distribution, 95% of the data fall within two standard deviations from the mean.

Hear it in context: “its”

268,556 clips

The English word “its” is transcribed in the International Phonetic Alphabet (IPA) as ɪts (phonetic respelling: ITS). Phonologically, it consists of 1 syllable (ITS), pronounced as a single stressed monosyllable. Grammatically, “its” functions as a pronoun, noun. SayItVid indexes 268,556 authentic English video clips demonstrating how native speakers articulate “its” in natural connected speech across American (US: 8 sampled), British (UK), and Australian (AUS) accents.

Spoken Video Transcripts & Contextual Quotes (5 Verified Clips)

  • 🇺🇸 US
    Clip #1 · @10:31
    “you can measure the width of that distribution, its standard deviation. And in a normal distribution, 95% of the data fall within two standard deviations from the mean. And in a normal distribution,”
  • 🇺🇸 US
    Clip #2 · @26:10
    “a copper plate cooled by water. Its surface is patterned with tiny grooves that act as nucleation points for the first crystals to start to form. as nucleation points”
  • 🇺🇸 US
    Clip #3 · @6:03
    “Now, this shape goes on to do the same thing. Its green blobs attract red ones and yellow ones attract the purple until another shape yet again snaps into position. and yellow ones attract the purple until  another shape yet again snaps into position.”
  • 🇺🇸 US
    Clip #4 · @9:42
    “here, here, here, here, here. - Its blast pressure is over 100 times greater than the peak pressures that are produced by gunpowder. the peak pressures that are produced by gunpowder.”
  • 🇺🇸 US
    Clip #5 · @4:06
    “the most electron-hungry atom. Its outer shell is a single electron away from being complete, which would make it perfectly stable. from being complete, which would make it perfectly stable.”

Definition & Meaning: “its”

Audio
PRONOUN
  • The one (or ones) belonging to it.
NOUN
  • Initialism of issue tracking system.
  • Initialism of intelligent transportation system.

Example Sentences (3)

  • “… both Houses have resolved to rob the North of a good friend of its and yours.”
  • “its standard deviation. And in a normal distribution, 95% of the data fall within two standard deviations from the mean.”
  • “Its surface is patterned with tiny grooves that act as nucleation points for the first crystals to start to form.”

Common Phrases & Collocations

distribution itsits magnitudeits standardits surfaceits blastits first

Pronounce: “its”

Pronunciation:
ITS
Syllables:
ITS
Primary stress:
ITS
IPA:
ɪts
Hear it in context
its

Words that Rhyme with “its”

-ɪts
View all 29 rhymes for “its”

Words that Sound Identical (Homophones)

ɪts
Compare all twins

“its” sounds 100% identical in standard English to “it's”, but has a completely different spelling and meaning:

itsPronounCurrent

Belonging to or associated with a thing previously mentioned.

it'sContraction
Pronounce

Contraction of "it is" or "it has".

Memory Tip: If you can replace it with 'it is', use IT'S. If it belongs to it, use ITS.

Frequently asked questions about its

How do you pronounce “its”?

“its” is pronounced ⁄ɪts⁄ (ITS). Listen to the native-speaker clips above to hear it in real conversation.

Where is the stress in “its”?

The primary stress in “its” is on “ITS”. Listen for that stressed syllable in the clips above.

What does “its” mean?

The one (or ones) belonging to it.

How can I hear “its” used in real sentences?

This page has 268556 real-world video examples of “its” with synchronized subtitles. Use Previous / Next (or ← / → keys) to hear each one at the exact moment it is spoken.

What is the most common pronunciation mistake when saying “its”?

Single-syllable words like "its" carry primary acoustic prominence in isolation, but can be swallowed in rapid connected speech. Sustain vowel clarity without rushing into the trailing consonant. Elevate pitch slightly when "its" carries the primary contrast or new information in a sentence.