How to pronounce “long tail” in English

the really simple patterns, and there's this long tail of other patterns.And if that long tail of other patterns is really smooth like it is with the 1/f noise in, you know, physical processes like resistors,then you can imagine as you make the network larger, it's kind of capturing more and more of that distribution, and so that smoothness gets reflected

And so the guess, and this is pure speculation would be that there's some kind of long tail distribution of the distribution of these ideas.- So there's the long tail, but also there's the height of the hierarchy of concepts that you're building up.So the bigger the network, presumably you have a higher capacity to- - Exactly, if you have a small network, you only get the common stuff, right?

Some things will be successful, some won't.There'll be a long tail of creators that no one cares about and creators that go viral quickly but then die out.It will be more dynamic.

There wasn't physical space.And I think the long tail people thought, ah, those people now rise in prominence.Well, they'd be found now.

But now, it's got age on its side.It's got this long tail, man.And it's lasted long enough where people are like, oh yeah, that movie.

This is a heat map of the devices sending telemetry back for our Android app.There is a long tail of crappy little Android devices that will never die.Technically, your app needs to be tested and run on all these physical hardware things.

Not only creating every single nail-- I mean, it's hard to imagine we couldn't just go buy a box of nails.And we have that long tail of languages effect that I'm sure many of you are familiar with.

The other thing though is that genuinely the way you socially behave has some implications for your career outcome. And so it really is that we didn't find any A-listers in Lasshe studied The Long Tail. And what she concluded was that yes we had more niche interests but

Loads of websites had not many links.Then there was this really long tail.- And here we saw webpages that had not only a little more, but sometimes 100 times more links than the average degree

Do not be fooled.It's almost like the long tail, that it gets very long, and we lose people in the society to their illnesses?

It was a company called Moodstocks.We are not anymore on the long tail.

It's your business model.How do you take care of the long tail customer?Your business model takes into account that you're going to sell, as opposed to a bag of teabags, one at a time.

In other words, if you're a musician, you give away your music.And then you hope that the long tail will set in, and enough people will then decide to go from the freemiumto the premium, go to your concert, and pay a lot of money.

And we know what happened.That was the web and the long tail.And it changed the world.

But rather than license it, he decides that he wants to be an entrepreneur.That's the story of the long tail is that appealing to your individual needs, appealing to what defines you as a person

Howard: I was struck by architectures of participation when I wrote 'Smart Mobs'.We've learned about the long tail.

This is very similar to the long tail argument, by the way.

Todd: So let's talk about the long tail.

was a piece I wrote for "Forbes ASAP" in the early days of the internet.And it was about what later came to be called "The Long Tail." And the idea was we've all got something weird about us.And because of this abundant technology and these ways of finding each other, which was-- this was also in the very early days of search--

driving, the long tail, and that's part of what's going on right now is it's continued learning.

One long, giant lung and one smaller lung.The tail is short because they don't need a long tail.

So we now have a scale-free manufacturing system.And that is the enabling technology of the long tail of stuff.OK, this is what I suddenly realized when that first box showed up.

Anybody ever heard of the book called The Long Tail? This is Linchpin. Anybody wanna guess what that one might be? Made To Stick.

You want to pull stuff out of the long tail, and you want to disturb people like me so I don't get too comfortable in my beliefs that need challenging.

What I like about that story is it spoke to the long tail of talent.

It's really magical to watch these people create these really long tail record categories and then watch them evolve into something. You may have seen on the front of

And so the fact that there's this regressing structure, you can imagine that as you make the networks larger, first they capture the really simple correlations,the really simple patterns, and there's this long tail of other patterns.And if that long tail of other patterns is really smooth like it is with the 1/f noise in, you know, physical processes like resistors,

I love that. We'll talk more about long tail and people finding their bands because I think that that's important.

are going to the tail that's way out there in the long tail of Pareto distribution, while everybody else is just staying stagnant.

You don't just see a mean, you see a mean with a big long tail.

Yeah, and that means there will still be things that are more popular or less, or there will be agglomeration or mass platforms.Right, but I don't think I don't think "The Long Tail," whether it was Chris Anderson's version or my version or whatever, was ever saying that we wouldn't havecertain focal points, certain things that would be very common.

are up to two years in prison, and everybody else are in the long tail.

We can sort those out right now, but it's still not a long tail.

It's true you have only 40 strong signals, but you've got a long tail of 600 weak signals that all went into it.

trying to run a democracy in which unpopular minorities can also exist or people with really niche or we might say long tail concerns, if you're trying to create a society in which

and a lot of our guys spend a lot of time trying to pick the good ones out of the long tail.

And that process has developed, has evolved with humans over millions of years.And so the guess, and this is pure speculation would be that there's some kind of long tail distribution of the distribution of these ideas.- So there's the long tail, but also there's the height of the hierarchy of concepts that you're building up.

Yeah, I think not alone there.And I think on a similar wavelength, I think, you brought the book "The long Tail," which was this idea of we live in, with entertainment or styleor many industries, hits driven.

or many industries, hits driven.There's a few percentage of people who make a lot of money, get a lot of popularity, and then a long subset of people, that long tailthat maybe a few people like, but generally can't be found because when it was CDs, they couldn't be stocked on the shelves, right?

So how did you actually go about defining aftergrief, or as sometimes you refer to it, the long tail of grief?

Technology, right, and the extent of skewness that it can cause-- Exactly, it's skewing to that long tail.

No, it was 2006.'06, OK. Our strategy, which was to use the long tail basically of a website to put it back in the advertising market.Google wasn't on the cake.

Somebody's looking at the front, and they say, oh, big ears and a long tail.

and when they're turned off, and trying to adjust those so that we can actually get a bird to hatch out with a long tail.

Because you have individual examples where you had highly skewed results, where you have this huge, long tail where a few companies do

But rather than license it, he decides that he wants to be an entrepreneur.Because these designs start digital, and because the tools necessary to make them real are so easy and accessible, that you get this kind of long tail effect.

Because I think that's something that Google we get thousands and thousands of resumes every day and we see a lot of the long tail

The other thing though is that genuinely the way you socially behave has some implications for your career outcome. And so it really is that we didn't find any A-listers in Lasbank a lot more on really big celebrities as opposed to other media like Web video or just the Web in general. And in-in The Long Tail, Chris Anderson --

we go to three, "Don't charge the most popular content on your site." What they're doing is they're saying--to refer back to my last book, "The Long Tail", you've got the head