How to pronounce “ken block” in English

And if possible, I would like to hold a world tournament once in 4 years Similar to the soccer world cup There aren't many people that can join the soccer world cupBut anyone can join the Ken Ken block I get excited on my own imagining how popular this can be Even surpassing the soccer world cupI say to many people, "I want to do this, what do you think?" But so far no one has fullfilled my dream