And with Niantic, we've been working to create games that happen out in the real world, and that bend fiction and mobile gameplay in a new way. "Ingress " is the game that's out there right now. And the next big thing for us is this project called "Endgame." James called.
And we started building the mobile game. And just like "Ingress ," if you play "Ingress "-- and I would imagine-- how many of you play "Ingress "? A lot of you play "Ingress ." The thing about "Ingress " that snapped for me is, I was talking about a book being a static experience.
How do we take lessons learned from "Ingress " and apply them to "Endgame" while also making it something different and new and more exciting, hopefully-- not that "Ingress " isn't exciting. And we spent a long time talking about it.
A book that's going to be a game that's going to be a movie that will have ongoing-- it will have fiction that we write in the books. But just like "Ingress ," it will have ongoing fiction and new puzzles that allow the readers and the gamers to interact with the characters, to feel like they're participating in it, to help us shape where it goes.
And the first partner I wanted to get was Google, for a variety of reasons. One of them because I had seen "Ingress ." I hadn't seen it. I had heard of it and read about it and knew what it was, and it very much matched up with my idea
We had a one-hour meeting scheduled originally, that turned into a three or four-hour conversation with him and a couple of the guys-- who I think are in this room-- who work on "Ingress ," a couple of the story puzzle guys. And from there, it was, all right, how do we start building this?
And just like "Ingress ," if you play "Ingress "-- and I would imagine-- how many of you play "Ingress "? A lot of you play "Ingress ." The thing about "Ingress " that snapped for me is, I was talking about a book being a static experience. Most video games are also a static experience.
So John and I started talking about, OK, how do we do it with "Endgame"? How do we take lessons learned from "Ingress " and apply them to "Endgame" while also making it something different and new and more exciting, hopefully-- not that "Ingress " isn't exciting.
And I think it's actually going to work. You'll be just like "Ingress ." That's one of the greatest-- if anything-- you know, that's one of the greatest things about "Ingress ."
the capability of actually enhancing putting focus on a natural environment. in the cargo bay and also being able to ingress and egress out of the shuttle when you're out of space.
The way the machine works is the first thing that happens is the variable card, which I always call them address cards And that reads off their designated address into the ingress axis, which then reads it off into these wonderful wheels.
So all those levers are activated, and what they do is they then engage all the levers at one of these sections. The rack slides off into what you call the ingress axis, which is this one at the front here.
How do we turn the world into a video game? And that's essentially what they were doing with "Ingress ." They figured out a way to make a game that forced people to get up off their ass and go do stuff and interact with each other and play against each other and choose a team.
And I think it's actually going to work. The great, radical step that "Ingress " took is that it gets you out into the world.
So all those levers are activated, and what they do is they then engage all the levers at one of these sections. So this is the position in the store, so it actively reads out to the passive ingress axis.
It was in this building where John I first met a couple of years ago. We cold-called them. I had heard of Niantic and had done some research into "Ingress ." And I was fascinated by it. And I thought it was the future.
And I think it's actually going to work. And you get to go out on missions, sort of like "Ingress ," and find the weapons you want.
And I think it's actually going to work. Well, in this game, one big difference between "Ingress " is you can unlock certain things by buying them.
car. Same, same footprint, but remember, these two wheels articulate and the frame stands up, so we're smaller than the smart car by 33 percent. You can park perpendicular to the curb and get off direct onto the sidewalk. It considers the young and the old. There's a lip to get in and out of the vehicle. We considered ingress and egress, a canopy to protect you from the elements and then fitting them into the street and this no longer becomes a talk about cars. At this point, this is when we start thinking, "It's not about vehicles.