How to pronounce “cloying” in English

And one person in politics -- actually, a legendary political consultant -- we were in a meeting -- legendary political consultant -- we were in a meeting, and he leaned overto me and he said something sort of kind of unctuous cloying to the person in charge.And he leaned over to me and almost in a staged whisper he said, "In politics, you can never pander too much." And I think that's true in politics. I don't