How to pronounce “bruce helford” in English

I used to watch Drew Carey, and Bruce Helford and Drew Carey created the show.

So when I did George Lopez, I did it with Bruce Helford.

And then I told my wife the story about Bruce Helford, the one time we were doing interviews, and I was in the hallway, and he was

And I would say to the TV, I would be like-- because I knew Drew Carey-- I would say, man, where's my Bruce Helford at?