How to pronounce “asok” in English

There was in that project."Asoka," "Asoka." Yeah. Do you know they're both born on the same day?

As COO, Greg drives Asoko's product development, data acquisition, and data management operations.Prior to Asoko, Greg spent several years as a market research manager and analyst, operating across Africa and the Middle East, including Nigeria, Ghana, Kenya, Algeria, Oman, and Bahrain.So welcome, Greg. Thank you.

Sure. It's a very challenging world.We founded Asoko Insight about five years ago.I've been working across the continent and the Middle East for a while, doing market research.

So you have been in the market research space for some time now.Could you tell us a bit about Asoko?Give us some insight into the world of corporate data, market data in general in Africa, and how you came about doing what you do?

So first on stage, let me introduce Greg Cohen.Greg is a co-founder and CEO of Asoko Insight, Africa's leading private company data platform.As COO, Greg drives Asoko's product development, data acquisition, and data management operations.

Greg is a co-founder and CEO of Asoko Insight, Africa's leading private company data platform.As COO, Greg drives Asoko's product development, data acquisition, and data management operations.Prior to Asoko, Greg spent several years as a market research manager and analyst, operating across Africa and the Middle East, including Nigeria, Ghana, Kenya, Algeria, Oman, and Bahrain.

OK. I'll go next.I think I'll frame the question in the context of a B2B scenario for Asoko, because we don't focus on consumers.When you look at a lot of the global corporate research and data providers, particularly in Europe, they're based on the availability of structured data

The data we're having right now is very unstructured.And the transition to machine-readable and open-- we need to have a data clearinghouse that essentially-- if you want to make kind of-- before you get to the Asoko